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A representative example is a term used in UK financial advertising regulations that aim to show consumers the typical costs associated with a product being advertised. The representative example must be provided when any financial services provider advertising a product, whether it is a credit card, loan or mortgage. The term was introduced when six sets of regulations come into force from 1 February 2011 as a result of the UK government's implementation of the 2008 European Union Consumer Credit Directive which replaces the previous Consumer Credit Directive.〔 ==History== Until 2010, any financial services provider advertising a product in the UK, whether it is a credit card, loan or mortgage, have had to comply with the Consumer Credit (Advertisement) Regulations 2004 (2004 Regulations).〔Department for Business, Innovation and Skills,"( Regulations Implementing The Consumer Credit Directive: Quick Start Guide" ), Aug 2010, p3〕 However, from 1 February 2011, important changes come into effect when six sets of regulations which come into force based on the European Union Consumer Credit Directive.〔 While there were several subtle but important changes to the way financial products were advertised, one of the most important developments was the need for companies to include a ''representative example''.〔(CompareAndSave.com ), Emma Skinner (Ed.): "(What is a 'Representative Example'?" ) Published 2010-11-17, Retrieved 2011-11-24〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Representative example」の詳細全文を読む スポンサード リンク
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